Welcome to

San Francisco

San Francisco, though smaller in population than many other U.S. gateway markets, has an outsized influence around the world. Known largely for the clustered tech economy in Silicon Valley, San Francisco and the larger Bay Area region appeals to a young and educated workforce. The Bay Area's proximity to a multitude of outdoors activities also adds to the city's quality of life. As a result, San Francisco has seen a significant increase in population over the past several years which has attracted new retailers to the market that are looking to capture the spend of both the influx of new high-earning residents and the 25 million tourists that visit every year.
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4.8 m
Total Population
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90,503
GDP per Capita (USD)
Source: JLL, Oxford Economics (May 2018)

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