How Retailers Drive Sales by Adding F&B to their Stores

Louis Esner
JLL Consultant
30 April | Global | JLL F&B
Foodservice is playing a bigger role than ever in the success of physical retail. 40% of visitors base their choice of shopping centre on the dining options available (ECE), and the same is likely to be true of which high streets they shop at. The food offer doesn’t just impact choice, it also impacts spend – our recent research with Coniq shows that consumers spend 12% more on retail when they eat out in a centre. The results are clear – a strong set of eating options that is carefully curated to complement the surrounding retail, will drive footfall and revenue for the whole area. [...]