Originally known as Newington Mall, this regional center was de-malled in 1995 into a power center where it struggled to attract high volume, destination tenants with national recognition.

By 2000 Barnes & Noble, Old Navy and Best Buy had opened, but the service-oriented image of the center continued to effect sales which were averaging just $224 per s.f.

The mall’s prime location near major highways servicing the New Hampshire coast, Maine and the Boston area should have generated improved performance, particularly during the tourist season; however, by 2004, Decathlon, the center’s sporting goods store, had closed, and sales at the center remained mediocre.

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